The Catalyst Program

A farmer loyalty program with more choices than ever to redeem points

A grower loyalty program that works with participating WinField® United aligned retailers to reward growers for purchasing the agronomically strong seed and crop protection products that fit their operations.

Together we can help growers make the best agronomic decisions for their acre while providing best-in-class customer experience that helps support the growth of your business. 


Earn points for every dollar spent on qualifying products invoiced from your local retailer


Expanded reward offerings

More choices than ever to use your points on what you value most, from trips to merchandise to even products and services to reinvest in your operation all geared to optimize yields and maximize ROI.


More product choices

We offer a broad portfolio of industry products, providing you with the flexibility to make the product decisions that are best for your operation.


More profitable season

We have put together a comprehensive selection of products, services, and agriculture technology offerings that can help optimize yields and drive maximum ROI.


Find A Qualifying Retailer

A farmer loyalty program offering you the most flexibility and choice. Redeem your points how you want. You're in the driver's seat.

Medallion Status Benefits:

Points are earned for purchases of participating seed and crop protection products. Each purchase of participating products brings your growers closer to reaching a Catalyst™ Medallion Level. Each product has a designated point value. Growers will earn points for every $100 invoiced from their local retailer of participating products from their retailer. 

With expanded reward offerings, your growers have more choices than ever to use their points on what matters most to them.


Services Offerings

Catalyst offers farmers the ability to use points to reinvest in their operation for a more rewarding season. The WinField United Advanced Acre® Rx (AARx) Prescription Program is an agronomic prescription service that’s built around how and where you farm. This limited-release program, specifically designed for corn and soybeans, includes a season-long plan with in-season adjustments and a service warranty for performance. Farmers may use their points to select an Elite Rx®, Complete Rx® or Impact Rx program for their operation. AARx contract agreement required.

Growers can also redeem Catalyst points towards an interest rate buy down on their SECURE loan. Choose flexible, farm-friendly SECURE™ financing this season. Some of your most important decisions on the farm are financial decisions. This season, choose SECURE financing from WinField® United for low fixed interest rates and industry-leading maturity dates that help you take advantage of valuable crop marketing and tax benefits.

Catalyst Online Reward Platform

In the Catalyst Online Reward platform, points can be used towards a wider selection of merchandise.  In addition, points can be used to book travel, or towards concert or special event tickets.    

Credit to Account

Farmers may use points to reinvest in their operation by selecting to use their points towards a Credit to Account. Credits will be applied to farmer account at their local retailer.